Building an audience with digital technology

Event	Building an audience with digital technology
Dates	14/05/2009
Start time	6.00 PM for 6.30 PM
Organiser	CIMCIG - Follow the link below to book online
Venue	The Building Centre
Location	Store Street London WC1E 7BT
Website	www.cim.co.uk/events/eventdetail.aspx?objectid=24565
Full cost	£24.50
CIMCIG member cost	£14.70
Information	Internet based communication offers a cost effective alternative to traditional communications. As the industry budgets come under increasing pressure we look at methods of using this cost effective medium in the first of two events. Margaret Fitzsimons, Managing Director of Voltimum, will tell us how she has built up a network of over 100,000 contacts, the communication channels used and how they maintain a regular dialogue. Methods include newsletters, competitions, video clips and Digital Signage - the latest development in advertising technology. Margaret has been Managing Director of Voltimum UK and Ireland since it was founded in 2001. Prior to that she was with Saint-Gobain Glass for 4 years as Marketing Manager and then Director of Distribution. She previously worked for CRH, one of the world’s largest building materials groups - for 8 years in the UK and continental Europe. Don't miss this chance to learn about the communications media of the future. This event begins at 18:00 with networking and is expected to finish at 20:00.