Strategy 2010 - a one day CIMCIG Conference
The Building Centre, London WC1
To book, members should visit http://www.cim.co.uk/Events/EventDetail.aspx?ObjectID=28767
Non-CIMCIG-members should call 01628 427340 to book.
Strategy 2010
The forecasts suggest that 2010 will be a whole lot better than 2009, but are you ready? In order to make the most of the predicted upturn, you need to have your marketing in order and ready to go.
Attending Strategy 2010 will show you the cutting edge of marketing planning, and give you practical tools to help better prepare for the opportunities on the horizon.
* What sectors & customers should I target first?
* How can I generate more demand?
* Will my sales pipeline be ready?
* How do clients want to be approached?
* How can I be different?
Who should attend?
Anyone concerned with marketing strategy in a company involved in the UK architecture, engineering and construction sector: people from Marketing and Business Development teams, senior commercial managers and directors in professional practices, contractors and product manufacturers, as well as services companies will find the
sessions practical and inspirational.
What will you learn?
* How to be ready for the upturn, through a step by step process
* Ideas for putting together a strategy from basic building blocks
* Understanding the cutting edge of segmentation
* Learning about the frontiers of demand generation
* How to get top performance from a smaller team
* Strategies to move marketing to the top of your boardroom agenda
Anyone still in mothballs when the gun goes off will be playing catch up all year - and most crucially will lose market share to their better prepared competitors.
Don't let that be you! Attend Strategy 2010.
To book, click here
http://www.cim.co.uk/Events/EventDetail.aspx?ObjectID=28767
For further information, e-mail ross@chartlane.co.uk .
